Motivation Is Needed More Than Ever…intelligent Motivation

I bought a car recently and many others, but not as much as a few years ago. It is clear that the market is taking a nap over the purchase of travel today. Exhibition halls and storage are not as crowded. But there are still buyers. So why not follow the seller even more vigilant, innovative and diligent in his?

A few months ago I went to an "auto mall" near my house and walk a lot and six showrooms of car dealers on Sunday at 11:00 hours. I'm getting to a point and went to the car I was interested to read the labels on the windows, and even some of the brochures in the lobby of the dealership. Note that I say "six distributors." In southern California, on Sunday morning, when I'm lazy said only browser / buyer in the parking lot, only two, count them two, the seller hello. Some other suppliers to see me, make eye contact and some are even smiling or nodding at me, but only two came with me to speak, from six distributors, two!

It gets worse. Two who spoke to me by my name or not offer. You just say, "Good morning, I can help you?" He said: "I am studying to see what's available." They were with me and said, details on some of its cars, but not probe to see if they arise in the hope that trade or have special needs. What do you think?

I think not. I am sure that the "sell" the same passive behavior found in any industry, but why? Especially now, when the amount of each sale, and some companies had laid off staff and closing plants. Is not this the time when the maximum sales effort should be given? We must not part of our sales team train every morning and check the results and observations every night? Is it not a good time to take a short sale training not every day or every week?

As I said, I just bought a new car. Now I will show, "the head of the buyer's view of what has happened. The day before buying, I went to one of the dealers and find a car salesman, I was in the" run "interested and talk a bit about cars, then I'm gone. I went back later with my wife and told the seller that the car I drive my wife for her trade. We went through the usual process and ultimately "financial manager" (. . translation; Close) came to get me to accept his offer first I refused and told him what I want and be willing to pay, said: "We are separated by more than $ 3.500. So come with more money or look for another car, to sell or exchange their needs in their own "I thanked him and said:" We are far from agreement. . "We're going out.

Now that my application for credit, my card, home and business phones were judged and what I want in the car. They also know what the numbers are being Yes In other words, they know everything you need to know to sell my car that day! An hour after he was gone, I do not deal with any other offer or advice. So I called them. (Talk about the buyers you want!)
I have hungry fish is in your line and all you have to do what I was rolling in. There was no action.

He said, "Find me another car with the features I like to have a pretty good profit margin in it for me to get what I want and I'll buy it tonight." No calls. Back. Well, if I have bad credit (I do) or not a serious buyer (me) or have some characteristics that made me an unwanted sales (can not), then I say: "I will not be so good." But this does not happen. I am a buyer willing to do with money and credit rating to the store.
Then I went to a different provider on impulse and found a car that I like. A model I ever thought. And in a sign of an hour and a half to buy me, a car, and returned the papers to change. They are preparing the car for delivery this morning. This agent is only a block down the street from the first dealer I mentioned above.

Dealer Number two, I did not buy much better than individual agents, who just happened to be a car that I like and what I sell is only fair. They were polite and respectful and do not play with me, I may as well. The result is: you make a sale ... in an economy in recession, less than two hours, with no sales effort for me, and without direction or special offers or coupons. I stopped by one and now I am a customer.

Your customers will be well. There are many people who still buy and sell every day. But now we have increased more than usual. We have to learn new skills every day through online videos, articles, books, conversations, conference calls, etc. We also need to discuss the establishment of goals each day and week, and every morning they were reviewing our experience, every night . What you do every day is more important today than ever before. There are buyers out there, but some of them, and you have no competition. Improve every day before they are forced to make difficult decisions.

I'm here to help. I see some videos on my website Cathcart.com, show to others read many blog posts and print or email that you want the other members of your team. See my online store and some e-books, books, DVDs, CDs or learning materials. Read some of the news 75 free books in the store. Note that I said free!

I called and met with your sales team or sales manager to help with motivation to practice smart with your marketing team. Sometimes a bit of practice, the mindset that subsequent changes in behavior and performance in new markets.